OUR APPROACH
Founded in 2013, DeCODE Group brings over 25 years of combined expertise in both local and global advertising and communications.
We believe that in a rapidly changing world, strategies rooted in real insight and data help brands stay relevant and competitive.
Our flexible, cost-efficient agency model delivers outstanding results without the overhead of large networks. We prioritize business-driven creativity — solutions that matter and move the needle.
OUR TEAM
Kucsma Beáta
Account Director A seasoned powerhouse with two decades of experience managing top-tier local and international portfolios. Bea is the bridge between vision and reality, specializing in high-level strategic planning and large-scale TV production. Her calm expertise ensures that even the most complex projects are delivered flawlessly.
Varga Tina
Managing Director / OwnerWith over 20 years of leadership in marketing and corporate communications, Tina combines deep industry roots with a future-first mindset. From branding and business development to cutting-edge AI strategy and trend research, she guides brands through the complexities of FMCG and pharmaceutical sectors with innovative, shopper-focused solutions.
Tamási Brigitta
CFOWith 20 years of cross-border experience as a CFO and tax advisor, Brigitta provides the rock-solid financial foundation for our creative ambitions. Her strategic oversight of international and local fiscal operations ensures that our agency—and our clients’ budgets—run with maximum efficiency and transparency.
Nagy Anna
Art DirectorAnna is an award-winning creative visionary with 20 years of experience shaping the visual identity of global brands. Her portfolio spans retail, FMCG, and the pharmaceutical sector, with a refined focus on premium branding and luxury goods. Her work is recognized by the industry’s highest honors, including Effie, ARC, and Hipnózis Awards.
Csernák Ákos
DesignerWith 16 years of hands-on experience, Ákos masters the entire creative lifecycle—from the first conceptual spark to the final print-ready delivery. His unique edge comes from 5 years of professional product photography, ensuring that every design he touches is visually stunning and technically perfect.
Sepeghy Balázs
TV & AI ProducerRepresenting the new era of production, Balázs blends 5 years of international film experience with the latest in AI-driven content creation. He specializes in high-impact creative film production and AI production workflows, pushing the boundaries of how brands tell stories in the digital age.