For Rossmann, we organized an exclusive, high-impact press event to mark the reopening of its Florian Square store. The renewed location also introduced a new retail concept, making it essential to create a distinctive atmosphere and ensure strong visibility and attention for the launch.
We began working with the Diagnoscan brand (later Affidea) in 2016. The Hungarian diagnostic imaging company initially operated in partnership with public hospitals and has since expanded to include its own diagnostic centers. We started building the brand under the Diagnoscan name around its 25th anniversary. When the company later became part of the Affidea Group, our task was…
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